Specialist 2-Univ News & Comm | Office of University Human Resources

Profile Summary

Positions in this job profile coordinate and communicate media relations for the university research and academic programs with external news media. They develop and maintain a broad spectrum of state and national news media contacts, identify and produce articles, news releases, and other multimedia communications.

Distinguishing Characteristics

The distinguishing characteristic of the Specialist 2-Univ News & Comm is the specialized education and training required to communicate OSU research and academic program news to multiple audiences. Positions coordinate media relations and create news stories and other media formats to convey experiences and accomplishments of faculty and students.

Primary Position Responsibilities

1. Coordinates media relations with external news media for departments and colleges across the university, developing and maintaining a broad spectrum of state, regional, national and international news media contacts. 2. Identifies stories and produces news and communications, including news releases, tip sheets, media advisories, and other multimedia material. 3. Writes and edits content for university publications and periodicals. 4. Initiates and manages social media and other Web-based tools to promote online content, and amplify news coverage to key audiences. 5. Researches and evaluates new communication technologies and techniques to inform leadership of new opportunities and technology. 6. Develops and engages in collaborative relationships with internal and external stakeholders to promote and support the university.

Problem Solving and Decision Making

Problems are varied, requiring analysis or interpretation of the situation. Problems are solved using knoledge and skills, and general precedents and practices. Decisions have major implications on the management and operations of an area within a department; your job may contribute to important strategy, operations, and business decisions that affect the department. Decisions impact: • Entire University • Functions across the University • Department • Direct team • Vendors/Suppliers/Contractors • Donors and Alumni • Students/Parents • Other External Agencies and Institutions

Accountability

Results are defined by senior leadership, division and university mission, vision and strategies; existing practices are used as guidelines to determine specific work methods. Carries out work activities independently; supervisor/manager is available to resolve problems.

Relationship With Others

Collaborates and interacts within the Dept/Unit, University Wide, and Externally to: • Exchange routine, factual information and/or answer routine questions. • Identify needs/concerns of others, determine potential solutions, resolve or redirect appropriately. • Develop and maintain relationships with key contacts to enhance workflow and work quality. • Exchange detailed information or resolve varied problems. • Resolve conflict, negotiate or collaborate on major projects. • Persuade, gain cooperation and acceptance of ideas or collaborate on significant projects. Collaborates and interacts within the Dept/Unit to: • Access and/or work with sensitive and/or confidential information. • Handle sensitive issues and facilitate collaboration at the highest level.

Typical Requirements

Bachelor’s degree in Journalism, Public Relations, Communications, or related field. Professional experience in public relations and journalism or news writing.

Disclaimer

The above statements are intended to indicate the general nature and level of work performed by positions within this job profile. They are not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities, skills, and qualifications required of all employees within positions covered by this job profile.